 | The evolution of Teva began with an unassuming Grand Canyon River Guide named Mark Thatcher and an idea that would spark the birth of an industry. On countless river trips it happened, clients wearing water-logged sneakers would be envious of the flip-flops worn by the boaters at that time. However, while the flip-flops were quick drying, they were too flimsy for the rugged terrain of the Canyon. A solution was needed. The first pairs were sold out of the back of Mark's van to friends and fellow boaters at the various put-ins along the river. He started to call his new business Teva (pronounced "teh'-vah") which in Hebrew means Nature. However, with demand growing everyday, Mark was no longer able to keep up with production. In 1985, Mark introduced the sport sandal to Deckers Outdoor Corporation, starting a successful long term relationship that would carry Teva from the canyon, to the trails and the adventures beyond. Since the inception over 20 years ago, Teva remains committed to both innovation in footwear and the protection of waterways around the world. |
